Microsite Mockup
Mockup Design for Iditarod Website

Communication Goal: To provide the viewer with a basic understandng of the Iditarod Dog Sled Race. I would like to utilize beautiful photography to emphasize the extremely rough, yet beautiful conditions of this event.

Areas of Improvement
  1. Make the site more visually interesting yet maintain the simple, minimal style
  2. Learn how to send the viewer to the correct position on the web page through the navigation panels in the first sectiontext
  3. Consider adding an accent color that doesn't distract from the simplicity of black, white and graytext
  4. Maybe bring some typographic hierarchy into play by adding sidebars or smaller elements throughout the different panels
  5. Fix coloring of images. They seem to be way more vibrant after exporting the page design from Illustrator